A website that reflects the standard of your work.

DNC already has a recognisable identity, an experienced team and a substantial body of work. The opportunity is to bring those together in a more consistent, premium website that gives new clients confidence from the first visit.

This preview refines the typography, photography and page structure, while making maintenance and repairs across domestic and commercial properties easier to find alongside construction and specialist electrical services.

DNC's feature lighting and electrical fit out at Sargon Casselden
DNC’s work at Sargon Casselden.

Prepared for DNC Group Electrical by Hey Callie Studio.

A stronger first impression.
A clearer view of your services.

The refresh brings DNC’s identity, people and project photography into one consistent design. It also helps property owners, builders and facilities managers find the service they need.

Make the quality of the work visible.

See the visual direction

ON THE ORIGINAL WEBSITE

DNC’s orange and black identity and project photography provide a recognisable starting point. The homepage gives the business name and introduction more prominence than the projects, team and details that show the standard of the work.

IN THIS PREVIEW

A rounded photographic hero, consistent typography, restrained colour and considered spacing give the website a more premium finish. The actual team, project photographs and reviews carry that identity through the page. Image transitions and horizontal project browsing add movement, with layouts adapted for mobile.

Make the full service range easier to understand.

See the opening

ON THE ORIGINAL WEBSITE

The homepage introduces premium maintenance and repairs for domestic and commercial properties. The supporting introduction groups routine work, fit outs, make safes and specialist repairs together.

IN THIS PREVIEW

The opening now carries the maintenance and repair offering alongside commercial construction and high voltage expertise. A property owner can enquire about their home, while a builder or facilities manager can explore the relevant scope and projects.

Tell facilities teams what maintenance includes.

Explore the services

ON THE ORIGINAL WEBSITE

The company introduction mentions several services together. It takes more reading to see what an ongoing maintenance arrangement would cover.

IN THIS PREVIEW

Construction, maintenance, high voltage and reactive work each get a clear explanation. Facilities managers can see what goes into an asset register and monthly report, then arrange a site walkthrough. Maintenance scope also covers thermal inspections, test and tag, and lightning protection.

Show the part DNC played on each project.

View the project section

ON THE ORIGINAL WEBSITE

Your projects page already has the evidence across hospitality, workplaces and aged care. Visitors have to leave the homepage to see it.

IN THIS PREVIEW

The Star, Royal Pines, Sargon Casselden and Hagen’s lead the project section. Each shows DNC’s electrical scope, with supplied photographs of the installation works inside the project details.

Get the job details in the first enquiry.

Try the enquiry journey

ON THE ORIGINAL WEBSITE

Phone and email are easy to find. A call about a maintenance contract and an email about a fit out can still start with the same round of questions.

IN THIS PREVIEW

The contact form asks where the job is, what is needed and the preferred timing. Maintenance prompts ask about the building and access. Enquiry delivery is connected and tested at launch.

Your capability statements shaped the content.

Your construction statement supplied the details on coordination, testing and handover. Your maintenance statement supplied the asset registers, monthly reports and HIVE and Nexus lighting systems. Those details now appear beside the services a buyer is considering.

Give buyers more ways to find DNC.

A facilities manager looking for preventative electrical maintenance has a different question from a builder seeking a fit out contractor. Dedicated service pages can answer each enquiry in detail.

Specific opportunities from the audit

Public page source and sitemap reviewed on 29 October 2026.

Empty meta descriptions on the main pages.

Write useful, distinct descriptions for the homepage, projects and contact pages. These can improve how each page is explained in search results.

General page titles and repeated main headings.

Give each page a clear subject and descriptive title, supported by an orderly heading structure. Service and location information should be meaningful and readable.

A sitemap centred on three core pages.

Build useful pages for priority commercial services and individual projects, giving each a relevant enquiry route and supporting evidence.

Demonstrated in the preview

A focused commercial headline, regional context, descriptive page metadata, useful service copy, image alternatives and links between capability, projects and enquiries.

Complete in the website build

Every package includes page titles, descriptions and headings. Performance gives each agreed service and case study its own address. At launch we check important existing URLs, enquiry delivery and mobile performance.

Grow through ongoing SEO

As a separate phase, use Search Console and your enquiry records to choose the next service page or case study. Report on which searches brought people in and which enquiries led to a site visit or tender discussion.

Measure the project enquiries, maintenance walkthroughs and tender invitations that matter to DNC.

The preview is excluded from search indexing. Search performance can be measured after launch using DNC’s own data.